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Author: Media Mohalla (Media Mohalla)

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Jindal Stainless Bets on Ranveer Singh to Redefine Industrial Branding

In a move that signals a clear shift in industrial marketing, Jindal Stainless has appointed Ranveer Singh as its brand ambassador. The partnership reflects a growing trend where legacy manufacturing brands are stepping beyond traditional communication and embracing mainstream, consumer-focused storytelling. For decades, stainless steel has been marketed primarily on its functional strengths durability, corrosion...

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AI Governance in the UAE: Can Policy Move Faster Than Innovation?

In most parts of the world, governments are still trying to understand artificial intelligence. In the United Arab Emirates, they’re already trying to govern it. From appointing the world’s first Minister of Artificial Intelligence to embedding AI into public services, the UAE is positioning itself not just as a tech adopter but as a global...

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India’s Heat Became the Ad: How Pond’s Turned Weather Into a Marketing Weapon

In advertising, brands usually try to control the environment. Perfect lighting. Perfect skin. Perfect story. But what if the environment refuses to cooperate? Or better what if you stop controlling it, and start using it? That’s the pivot Pond’s made when it transformed one of India’s hottest districts into a real-time, real-feel campaign for sunscreen...

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The Credibility Economy: How Trust Became PR’s Most Valuable Asset

In a world dominated by algorithms, virality, and real-time narratives, public relations is undergoing a profound transformation. What once revolved around media placements and carefully crafted press releases has now evolved into a fast-moving, perception-driven ecosystem where trust is no longer optional, but essential. Welcome to the credibility economy where trust isn’t just earned, it’s...

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VPN Use in the UAE: Legal, But With a Catch

In a digital-first world where privacy is currency, Virtual Private Networks (VPNs) have become indispensable. From securing sensitive corporate data to protecting personal browsing, VPN adoption is rising globally and the United Arab Emirates is no exception. In fact, millions of VPN downloads were recorded in 2025 alone, signaling a sharp rise in digital awareness...

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Blinkit Eyes Airport Gate Delivery with Adani Airports, Aims to Disrupt In Terminal Food Economy

India’s quick commerce race is now entering a new territory airports. Blinkit is reportedly exploring a partnership with Adani Airport Holdings to enable food delivery directly to passengers at boarding gates, potentially transforming how travellers consume food within airport ecosystems. Reimagining a Captive Market Airport dining has traditionally operated as a high-margin, low-choice environment, where...

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Gulrez Alam on Making PR Accessible, Agile, and Impactful in a Digital-First World

In conversation with Media Mohalla, Gulrez Alam emerges as a visionary Indian entrepreneur and Co‑Founder & Director of Teamology, a 360° digital PR, branding, and communications agency established in 2020. With a strong foundation in digital marketing, public relations, and tech entrepreneurship, he has transformed Teamology into a global communications powerhouse, serving a diverse clientele...

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Why Raghav Chadha’s ‘Soft Issues’ Are Getting Serious Attention

Raghav Chadha’s ‘Soft Issues’ in Parliament: From Airport Food Prices to Mobile Data Concerns AAP MP Raghav Chadha has brought a fresh perspective to parliamentary discussions by raising issues that directly impact daily life often labelled as “soft,” but widely relatable. Key concerns highlighted include: These topics, though non-traditional, resonate strongly with India’s urban population...