Luxury watchmaker Audemars Piguet has announced a new partnership with the Qatar Airways Premier Padel Tour and professional padel player Agustín Tapia, marking a strategic move into one of the world’s fastest-growing sports. The collaboration reflects the increasing convergence of luxury brands and global sports platforms as companies seek deeper cultural relevance, premium audience engagement,...
The ABBY Awards 2026 has announced the appointment of Jessica Apellaniz from Wieden+Kennedy Mexico as Jury Chair, reinforcing the awards’ focus on celebrating global creative excellence and diverse industry perspectives. The appointment highlights the increasing internationalisation of creative award platforms as agencies and brands continue to push boundaries in storytelling, innovation, and cultural relevance. A...
JioHotstar has partnered with Swiggy to bring food ordering directly into live cricket streaming experiences. The collaboration reflects the growing trend of interactive streaming ecosystems where viewers can engage with multiple services without leaving the platform. The integration aims to enhance the match-day experience for cricket fans by making food ordering seamless during live games....
Media World Group has announced the promotion of Charbel El Asmar to the position of Group CEO, marking a significant leadership transition for the company as it continues to strengthen its presence across the media, advertising, and communications landscape. The appointment reflects the group’s focus on driving innovation, expanding regional influence, and reinforcing long-term business...
Omnicom Media Group has expanded its global sports and entertainment marketing network with the launch of Fuse in Dubai. The move reflects the region’s rapidly growing influence in sports, entertainment, and cultural experiences, while reinforcing Dubai’s position as a global hub for major events, brand partnerships, and fan engagement. The launch comes at a time...
BFSI Digital Stallions Forum proudly announces the launch of The 6th Edition of The Great Indian BFSI & Fintech Awards 2026, a prestigious platform recognizing excellence and innovation across India’s Banking, Financial Services, Insurance (BFSI), and Fintech sectors Now in its sixth edition, the awards continue to celebrate outstanding achievements in marketing excellence, customer engagement, technology innovation,...
Dabur India Ltd has reported a strong financial performance, posting a 16% increase in net profit to ₹362 crore in its latest quarterly results. The FMCG major’s growth reflects resilient consumer demand, strong brand performance, and continued focus on expanding its product portfolio across key categories. The results highlight Dabur’s ability to maintain momentum in...
Artificial intelligence is rapidly transforming how brands measure performance and respond to market dynamics, according to a new report by WARC. The study highlights how AI-powered measurement tools are enabling marketers to make faster, more informed, and highly responsive business decisions in an increasingly data-driven landscape. As consumer behaviour evolves in real time, brands are...
Enamor has signed Taapsee Pannu as its brand ambassador. The collaboration reflects the brand’s focus on aligning with a personality that embodies confidence, authenticity, and modern femininity. A Strategic Brand Association With this partnership, Enamor aims to amplify its positioning in the innerwear and athleisure segment. Taapsee Pannu’s association is expected to: The move highlights...
Myntra has elevated Puja Rizal to the role of Deputy Director – Brand Partnerships & Monetisation. The promotion reflects Myntra’s continued focus on strengthening its brand ecosystem and driving new revenue streams through partnerships. A Strategic Elevation Puja Rizal’s elevation comes at a time when Myntra is expanding its focus on brand collaborations and monetisation...
