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Author: Media Mohalla (Media Mohalla)

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Rawbare Raises Funding from Teamology to Accelerate Its Next Phase of Growth

Rawbare, a fast-growing Indian direct-to-consumer eyewear brand, has raised funding from Teamology Softech and Media Services. The investment marks a defining step in the brand’s growth journey as it deepens its design-led eyewear range across India and prepares its entry into international markets. Founded in 2022, Rawbare has built its reputation on a quality-first approach...

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Pepsi Built a Country for Football Fans And Everyone Was Welcome

Ahead of the FIFA World Cup, Pepsi decided that being a football fan isn’t just a hobby-it’s an identity. So instead of launching another celebrity-filled campaign, the brand, together with Riyadh-based independent agency BigTime Creative Shop, created Pepsi Football Nation-a fictional country where football fans from every corner of the world could belong. Leading the...

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TOD by beIN and talabat Team Up to Redefine FIFA World Cup 2026 Viewing Across MENA

TOD by beIN and talabat are celebrating the success of their FIFA World Cup 2026™ collaboration, a regional campaign that brought together sports streaming and food delivery to enhance the matchday experience for football fans across the Middle East and North Africa. To mark the partnership, senior representatives from both companies gathered at beIN headquarters...

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Usha International ropes in Varun Yadav to lead marketing for fans category

Usha International has appointed Varun Yadav as Head of Marketing – Fans, entrusting him with the marketing mandate for one of the brand’s flagship product portfolios. Sharing the update on LinkedIn, Yadav expressed excitement about the new role, highlighting that it brings together his experience across brand marketing, product management, and business strategy. “I’ve had...

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RealtyView Leadership Summit & Awards 2026 (Maharashtra): Celebrating Vision, Leadership & Excellence in Real Estate

The RealtyView Leadership Summit & Awards 2026 (Maharashtra) concluded on a grand and successful note at Sayaji Hotel, Pune, bringing together some of the most influential leaders from the real estate fraternity for a day dedicated to insightful discussions, meaningful networking, and the celebration of excellence. Organised by AlifView Media, the summit served as a...

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S8UL names YouTube as Official Partner for Esports World Cup 2026; announces nationwide campaign

S8UL, a global name in esports and gaming content, has onboarded YouTube as an Official Partner for its Esports World Cup (EWC) 2026 campaign, marking a full-circle moment for the organization. The collaboration will bring the creator community to the forefront through a series of on-ground and digital activations that offer fans unprecedented access to...

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9Yards Communications Appoints Industry Veteran Tala Abu Taha as Chief Growth Officer

25 years of experience across public relations, public affairs, strategic communications, and business growth, Tala Abu Taha has joined Abu Dhabi-headquartered 9Yards Communications as Chief Growth Officer. She previously held senior leadership roles at multiple regional and global agencies, driving growth across multiple communications verticals. Bringing a raft of skill sets to her new role,...

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ZEE5 Global Appoints Ali Zaidi as Territory Head for MENA

ZEE Entertainment has elevated Ali Zaidi as Territory Head MENA, entrusting the seasoned media executive with leading ZEE5 Global’s growth strategy across the Middle East and North Africa. The appointment underscores the company’s commitment to strengthening its regional footprint while expanding its portfolio of South Asian and Arabic entertainment offerings. In his expanded role, Zaidi...

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Hakuhodo’s AdGlobal360 Takes Majority Stake in Auburn Digital Solutions

Hakuhodo Inc., the Tokyo-headquartered integrated marketing and innovation company, has strengthened its presence in India’s rapidly expanding digital marketing landscape by acquiring a majority stake in Mumbai-based Auburn Digital Solutions through its wholly owned subsidiary, AdGlobal360 India Private Limited (AGL). The strategic investment marks another significant step in Hakuhodo’s global digital expansion strategy, enabling the...