Category: Marketing

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WPP Media Elevates Bhushan Bagkar to Vice President – Strategy

WPP Media has appointed Bhushan Bagkar as Vice President – Strategy, strengthening its strategic leadership team as the company continues to develop insight-led and data-driven solutions for brands. Bagkar joins WPP Media following a stint at Madison World, where he served as General Manager. In his new role, he will focus on developing strategic marketing...

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SAL Saudi Logistics Services Elevates Mshari Alothman to Brand Experience Director

SAL Saudi Logistics Services has elevated Mshari Alothman to the role of Brand Experience Director, marking a significant milestone in his career across branding, marketing and customer experience. In his new leadership role, Alothman will lead SAL’s brand experience strategy, bringing together brand, customer experience and creative initiatives to strengthen the company’s market positioning and...

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Nonita Kalra Moves on from Tata CLiQ Luxury to Join BCCL as Chief Creative Officer

Bennett, Coleman & Co. Ltd. (BCCL) has appointed Nonita Kalra as Chief Creative Officer – Luxury, Fashion and Lifestyle,Nonita Kalra joins the media company after serving as Editor-in-Chief at Tata CLiQ Luxury. In her new leadership role, Kalra will spearhead BCCL’s creative strategy across luxury, fashion, lifestyle and culture, bringing her extensive editorial and media...

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Darshana Shah Turns Entrepreneur with Launches of New Consultancy

Former Aditya Birla Capital Group CMO Darshana Shah has embarked on an entrepreneurial journey with the launch of Strategic Consulting & Coaching, an independent advisory practice focused on brand, growth and customer transformation. The consultancy will work with founders, leadership teams and organisations, drawing on Shah’s nearly three decades of experience in marketing, brand building...

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Honasa Consumer Limited Elevates Nilesh Kotalwar as Chief Marketing Officer

Honasa Consumer Limited, India’s leading beauty and personal care company, today announced the elevation of Nilesh Kotalwar to Chief Marketing Officer (CMO). In his new role, Nilesh will lead the company’s integrated marketing function across its portfolio of brands, with a focus on building stronger consumer connections, accelerating brand growth, driving innovation across marketing channels,...

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Neha Agarwal Joins Yubi MENA as Head of Marketing

Yubi MENA has appointed Neha Agarwal as Head of Marketing, strengthening its leadership team as the company continues to expand its presence across the Middle East and North Africa. In her new role, Agarwal will lead Yubi MENA’s marketing strategy across the region, with a mandate spanning brand growth, go-to-market initiatives, demand generation and strategic...

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Outworks Introduces Month-Long Programme to Scale AI Agents in MEA

Outworks, an AI-native transformation company headquartered in Abu Dhabi Global Market (ADGM), has launched Sprint 30, a structured programme designed to help governments and large enterprises across the Middle East and Africa move from AI strategy to fully operational and governed AI agents within 30 days. Unlike traditional AI initiatives that can involve lengthy pilots...

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Webedia Arabia Group Names Elie Zeinieh as CEO of LeadGen MENA

Webedia Arabia Group has appointed Elie Zeinieh as Chief Executive Officer of LeadGen MENA, reinforcing the Group’s focus on accelerating innovation, strengthening operational capabilities and expanding its media portfolio across the region. Zeinieh steps into the CEO position after serving as Managing Director of LeadGen MENA, where he played a key role in establishing the...

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Pankaj Doval Joins JSW Motors to Lead Corporate Affairs and Public Policy

JSW Motors has appointed Pankaj Doval as Senior Vice President – Corporate Affairs & Public Policy, strengthening its leadership team as the company expands its engagement with government, regulatory institutions and industry stakeholders. In his new role, Doval will lead the company’s engagement with central and state governments, regulatory and policy institutions, and industry bodies....

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Eli Lilly Elevates Gaurav Mehta to AVP – CMO & Strategic Capabilities

Eli Lilly and Company has promoted Gaurav Mehta to the role of Associate Vice President – CMO & Strategic Capabilities, marking an expansion of his leadership responsibilities at the company. Prior to the promotion, Mehta served as Executive Director – Marketing and Strategic Capabilities, where he contributed to the company’s marketing and strategic initiatives. Over...