UNIQLO is increasingly looking beyond traditional apparel categories and tapping into fan communities, pop culture collaborations, and passion-driven consumer engagement as it seeks to accelerate growth in the Indian market. While essentials such as denim, casualwear, and everyday basics continue to form the backbone of its business, the brand is increasingly leveraging fandom-driven experiences and...
Utopai Studios today announced the launch of PAI 2.0, the next major release of its cinematic storytelling AI system and a significant step forward in the company’s push to build the infrastructure layer for AI-native filmmaking. PAI 2.0 arrives less than two months after PAI’s April debut and amid strong early commercial demand for Utopai...
Villain, one of India’s fastest growing men’s fragrance and grooming brands from BRND.ME, has forayed into the US market, with its products set to be available on Amazon, marking a key step in the brand’s international growth journey. The move aligns with BRND.ME’s strategy of scaling digital-first consumer brands across global markets, building on encouraging...
In our latest MM Talks interaction with Media Mohalla, we connected with Affan Ahmad, Founder of Rawbare Lifestyle, to discuss his entrepreneurial journey, brand vision, and the evolving lifestyle accessories market. Affan Ahmad founded Rawbare Lifestyle with a mission to make premium-looking eyewear and fashion accessories accessible to modern consumers without compromising on quality, trust,...
Katch International has announced the appointments of Zeinoun Aridi and Evelyn Moussallem to its senior leadership team, reinforcing the agency’s commitment to regional growth, client service excellence, and expanding its strategic communications capabilities across the Middle East. The appointments come as communications consultancies continue investing in senior talent to address increasing demand for integrated public...
Colgate-Palmolive has announced the appointment of Ram Raghavan as its Global Chief Marketing Officer (CMO), marking a significant leadership move as the company continues to strengthen its global brand portfolio, accelerate digital transformation, and deepen consumer engagement across international markets. The appointment comes at a time when consumer goods companies are navigating rapidly evolving consumer...
Villain, a fast-growing fragrance brand by BRND.ME , has launched its Ultimate Oud Range in India, deepening its play in the value-premium fragrance segment with a collection inspired by Middle Eastern scent profiles. The five-fragrance Eau de Parfum range comprises Azure Musk, Bukhoor Oud, Golden Oud, Smoked Oud and White Oud. Each fragrance is available...
Castrol India has announced the appointment of Saugata Basuray as its Managing Director, marking a significant leadership transition as the company continues focusing on growth, innovation, and strengthening its position within India’s evolving automotive and industrial lubricants market. The appointment comes at a time when the mobility sector is undergoing rapid transformation driven by changing...
Prime Video, India’s most loved entertainment destination, today announced June 12 as the worldwide premiere date for its upcoming Prime Original series Raakh. Directed and executive produced by Prosit Roy, the series is created, written, and co-directed by Anusha Nandakumar and Sandeep Saket, with dialogues by Ayush Trivedi. Produced by Deepak Dhar, Rishi Negi, Mrinalini Jain,...
TikTok has partnered with Koora Break to strengthen football-focused digital content and fan engagement across the Middle East and North Africa (MENA), reflecting the growing influence of short-form video platforms in shaping modern sports consumption and online fan communities. The collaboration aims to enhance football storytelling, creator-led engagement, and regional sports conversations by combining TikTok’s...
