Macis Group of Companies has unveiled the official logo of Macis Newsi, marking a significant milestone in its plans to launch a new multi-language news broadcasting network across India. The new identity represents the beginning of an ambitious broadcast venture comprising five News & Current Affairs channels – Kannada , English , Tamil , Telugu...
The Middle East’s loyalty economy is entering a period of rapid transformation, with the regional market growing 15.1% year-on-year, and forecast to reach US$5.6 billion by 2030. As brands across the UAE, Saudi Arabia and the wider region move beyond traditional points-based programmes towards AI-powered personalization, embedded rewards and payment-linked ecosystems, Loylogic, Epsilon and Loyalty & Reward...
Festive advertising has never really been about the festival itself. The diya, rangoli, mithai, family gathered around a table and the perfectly dressed home are only visible markers of a much deeper advertising territory: the small, often contradictory behaviours that make celebrations feel personal. It is the person who spends the year complaining about traffic...
Dushyant Sinha, Founder of ICCPL Group, has been recognised for Excellence in Marketing, Public Relations & Communications in the real estate sector at the ET Brand Equity – Real Estate Marketing Excellence, held at Grand Hyatt, Gurugram. The recognition acknowledges Sinha’s contribution to the communications industry and his role in building ICCPL Group into a...
Indian esports icon and S8UL co-founder Naman “Mortal” Mathur applauded the Tech Mahindra Global Chess League’s (GCL) blend of elite competition, entertainment and fan engagement, saying the franchise-based competition has not only reinvented the way chess is experienced by audiences but also attracted newer fans. Mortal, as he is popularly known in the gaming circuit,...
NODWIN Gaming, a global leader in youth entertainment, today announced Nebula Esports as the champions of the BGMI Masters Series (BGMS) Season 5, bringing three weeks of competition to a close with the team finishing at the top of the standings after 18 matches at the Grand Finals. Gladiators Esports finished second, while iQOO Orangutan...
Blue Machines AI, an advanced agentic CX operating system for enterprises, today announced Project Icebreaker, a sovereign AI co-innovation program for India’s banking and financial services sector, ahead of the Global Fintech Fest (GFF) 2026. Under Project Icebreaker, Blue Machines AI will partner with five financial institutions operating in India – including banks, NBFCs, insurers...
This Raksha Bandhan, Myntra is celebrating siblinghood with its latest campaign ‘Bhai Code’ for M-Now. Rooted in Rakhi rituals and sibling dynamics, the campaign captures the banter and warmth of the occasion while highlighting M-Now’s selection across fashion, beauty, and gifting. Through a playful creative lens, the lead film explores the Bhai Code, a humorous...
EA SPORTS joins College Rivals Season 4, a flagship property of Rivals, as the Official Game Partner, expanding India’s largest college gaming and youth culture movement Delhi, August 24, 2026: College Rivals Season 4, India’s premier collegiate gaming and youth culture movement, today announced EA SPORTS as its Official Game Partner for the upcoming season,...
As families across the UAE prepare for the new academic year, Jashanmal has launched its #BackToBrilliance #BackToSchool product-focused campaign, bringing together a curated collection of premium backpacks, lunch solutions, hydration products and school essentials from trusted international brands. The campaign is supported by an integrated marketing programme spanning radio, digital and social media, influencer collaborations,...
