Marjan Group has announced a series of senior executive appointments as it accelerates major development projects in Ras Al Khaimah. The move underscores the company’s commitment to strengthening its leadership bench to support large-scale, high-impact developments in the region. Strengthening Leadership for Growth As Ras Al Khaimah continues to position itself as a key destination...
Fashion and media, influence once flowed from the top dictated by editors, tastemakers, and glossy magazine covers. But with The Devil Wears Prada 2, that power dynamic is being reimagined for a digital-first era, where algorithms, data, and platforms now shape what’s seen, liked, and bought. The sequel doesn’t just revisit the iconic world of...
Alia Bhatt has partnered with Myntra to address common beauty dilemmas faced by shoppers. The collaboration brings together celebrity influence and digital innovation to create a more intuitive and relatable beauty shopping experience. At a time when consumers are overwhelmed by endless product choices, the initiative focuses on making decision-making simpler, smarter, and more personalised....
Lacoste is proving that evolution doesn’t have to come at the cost of legacy. The iconic crocodile is getting a refined update one that balances its rich heritage with a sharper, more contemporary visual identity aimed at a new generation of consumers. A Legacy That Still Leads Founded by tennis legend René Lacoste, the brand...
Mahesh Samat has stepped down from The Walt Disney Company after a notable nine-year tenure. His exit marks the end of a key chapter in Disney’s India journey, where he played a pivotal role in shaping the company’s regional strategy and growth. A Defining Leadership Journey During his time at Disney, Mahesh Samat was instrumental...
Global advertising giant WPP has reported a 6.6% decline in Q1 revenues, as its long-term transformation plan, Elevate28, begins to take shape amid challenging market conditions. The results highlight the early-stage pressures of strategic restructuring, even as the company positions itself for future growth. The dip reflects a mix of macroeconomic headwinds, client spending caution,...
Perfetti Van Melle has appointed Black White Orange as the official licensing partner for its iconic brand Chupa Chups in India. The partnership aims to unlock new growth avenues by extending Chupa Chups into lifestyle, merchandise, and consumer product categories, leveraging its strong brand recall and youthful appeal. Expanding Beyond Confectionery Chupa Chups, known globally...
Albertsons Media Collective has partnered with Google to expand the use of retail data in YouTube advertising. The collaboration aims to help brands deliver more precise, relevant, and measurable campaigns by integrating real-time retail insights into video ad targeting. The partnership signals a deeper convergence between retail media networks and digital video platforms, reshaping how...
Saudi Arabia, a new generation isn’t just consuming sports and entertainment it’s reshaping it. According to a recent industry report, Gen Z audiences in the Kingdom are emerging as powerful cultural drivers, influencing how content is created, consumed, and experienced. From stadiums to streaming platforms, this digitally native generation is pushing brands, leagues, and creators...
Diet Coke has appointed Ogilvy as its creative partner for the UK and EMEA region. The mandate will see Ogilvy take charge of shaping the brand’s creative direction, delivering integrated campaigns that resonate with evolving consumer expectations. The partnership signals Diet Coke’s intent to refresh its brand narrative and strengthen its cultural relevance across key...
