Leading Global PR and Media Relations at UST Tinu Cherian Abraham, Senior Director and Head of Global PR & Media Relations at UST, is set to move on from the technology services company, bringing to a close a significant chapter in a career spanning more than two decades across technology, consumer and multinational organisations. With...
The era of the “top-down” broadcast is not merely fading; it has undergone a systemic collapse. For those of us who have navigated the PR landscape for over two decades, the shift from securing a front-page slot in a national broadsheet to identifying a specific voice on a niche digital platform represents the most significant...
Pallavi Singh has joined AdCounty Media India Ltd. as Assistant Marketing Manager, marking a new chapter in her product marketing and digital marketing career. Singh announced the move on LinkedIn, sharing her excitement about the opportunity to contribute to the AdTech space. She brings over seven years of experience across product marketing, go-to-market (GTM) strategy...
Amit Mukherjee has taken on a new role as Chief Sales Manager – CTV for AajTak and India Today at India Today Group Digital. Mukherjee announced the move on LinkedIn, sharing that he was starting a new position with the digital arm of the India Today Group. New Sales Leadership Role In his new role,...
RENÉE Cosmetics, one of India’s fastest-growing beauty brands, has launched Beauty Talks, a new content-led podcast featuring celebrated Indian actor, film producer, television personality and politician, Ravi Kishan alongside Priyank Shah, Co-Founder, RENÉE Cosmetics. Bringing together Ravi Kishan’s unmistakable humour and Priyank Shah’s perspective on beauty and innovation, the episode takes an unexpected and entertaining...
Chapter2Drip, the contemporary streetwear label founded by Rhea Chakraborty and Showik Chakraborty, introduces WASHED PAST, its latest collection, shot at WTF Media Studio in Mumbai. Launched in September 2026, the collection explores the idea of letting go of emotional baggage and moving forward, using the familiar act of doing laundry as a playful metaphor. The...
Fast-growing AdTech firm Frodoh has announced a strategic partnership with regional OTT platform STAGE to introduce a first-screen monetisation framework on its OTT app. The partnership will enable STAGE to unlock incremental advertising revenue through high-attention home-screen placements, while keeping content streaming completely ad-free. Frodoh’s first-screen framework is designed around session depth, viewing intent, and...
zingbus, the intercity mobility platform, has appointed Team Pumpkin as its PR partner. The mandate will cover media relations, business storytelling, executive profiling and thought leadership, with a focus on zingbus’ presence in conversations around intercity mobility, technology, electric mobility and changing consumer travel preferences. Team Pumpkin will also handle communications around zingbus’ expansion across...
Prachi Kaushik has joined Schneider Electric as Deputy General Manager, Corporate Communications, marking a new chapter in her communications career. She announced the move last week. In her new role, Kaushik will work on corporate communications for Schneider Electric, a global energy technology company focused on electrification, automation and digital intelligence. Kaushik on Schneider Electric’s...
FleishmanHillard has appointed communications industry leader Bibi Hilton as UK Chair of Brand Impact and EMEA Managing Director of Brand, strengthening the agency’s senior advisory and brand leadership team. Hilton, who began her new roles on September 1, will provide senior strategic counsel to clients, support the growth of FleishmanHillard’s brand business across the UK...
