Rohan Prakash Steps Into Associate Vice President Role at WPP Media

Rohan Prakash has joined WPP Media as Associate Vice President, marking his move into a new leadership role within the media and communications network.

Prakash announced the appointment in a LinkedIn post, saying, “A New Chapter. I’m pleased to share that I’ve joined WPP Media as Associate Vice President.”

Prakash Moves From dentsu

Prakash joins WPP Media after more than four years at dentsu, where he most recently served as Associate Director, Account Management, from May 2022 to August 2026.

During his tenure at dentsu, he worked in account management, building on his experience across media and client-facing roles.

Experience Across Media Strategy and Planning

Before dentsu, Prakash worked with MediaSense as Senior Analyst and Senior Strategy Analyst.

His career also includes media planning roles at Lodestar UM, Accenture, GroupM’s Wavemaker and Arena Media. This experience spans media planning, strategy, analytics and account management across agencies and consulting environments.

Early Career at Jeena & Company

Prakash began his professional career at Jeena & Company, where he worked as a Management Trainee and later as a Management Intern.

His career progression has since taken him across several major media and consulting organisations, culminating in his latest appointment at WPP Media.

New Role at WPP Media

In his new position as Associate Vice President, Prakash will bring together his experience across account management, media strategy, planning and analytics.

His appointment adds to WPP Media’s leadership talent as he begins the next chapter of his career with the network.