In an era where brand storytelling is moving beyond products to purpose, Sun Pharmaceutical Industries is making a decisive play. The pharma giant has teamed up with Royal Challengers Bengaluru (RCB) to launch a new campaign film that centers around a powerful idea the belief in being No. 1. This isn’t just another sports partnership....
Hero FinCorp, an Indian Non-Banking Financial Company (NBFC),today announced the launch of its Indian T20 League campaign — ‘Nariyal Phodo, SarKyun?’, marking its third consecutive year as the Title Partner of Delhi Capitals. Building onits strong association with the franchise, this year’s campaign introduces a sharperproposition: “Hero FinCorp AI Ki Asani Wala Loan Le Aaye.”...
The journey of the Indian Rupee against the US Dollar is not just a story of numbers it’s a reflection of India’s economic evolution, policy shifts, and global positioning over nearly eight decades. From a modest ₹3.30 per dollar in 1947 to an estimated ₹94.11 in 2026, the rupee’s trajectory tells a deeper story of...
The International Gemological Institute (IGI) has partnered with Gujarat Titans (GT) for the current edition of the Indian T20 League. The association is part of IGI’s ongoing effort to strengthen consumer awareness, transparency, and responsible decision-making in the jewelry industry. By leveraging the scale and influence of the Gujarat Titans, IGI aims to make diamond...
By Nitin Jain, Founder & Director, La Pink In an industry that is constantly chasing the next “it” ingredient, Vitamin C has quietly remained a constant. It may not always be the newest trend, but it continues to be one of the most effective and widely trusted ingredients in skincare today. As we move into...
Set along the gentle curves of a flowing river and framed by expansive green vistas in Karjat, Stone Water by Zuper makes a striking debut as a Bali-inspired luxury retreat near Mumbai, introducing its most defining highlight – Maharashtra’s first multi-layered swimming pool experience. Envisioned as a contemporary riverfront sanctuary, the resort blends immersive architecture,...
Media Mantra Consulting, the global public relations and integrated communications arm of the Media Mantra Group, has announced the appointment of Eslam Al Toom as Head of its Influencer Marketing wing. The appointment reinforces the agency’s strategic vision to build an extensive suite of services for brands across the Middle East, further strengthening its presence...
Media Mantra Consulting, the global public relations and integrated communications arm of the Media Mantra Group, has announced a major expansion of its Dubai operations as part of its broader growth strategy in the Middle East. The enhanced presence will include a wider range of communication and reputation management services aimed at helping brands achieve stronger...
Catch Communications has renewed its partnership with key brands from the United Hospitality Management (UHM) portfolio and will continue to handle public relations and strategic communications for Mövenpick JLT, voco Bennington JLT, and RIVA Ristorante & Beach Club in 2026. The agency first partnered with UHM in late 2024 to support media visibility for these...
Kaizzen, a leading communications consultancy, today announced the launch of service vertical Kaizzen AI Collective. This adds to the existing portfolio of public relations, crisis communication, digital and social services, production and creative studio, Kaizzen Insights and Public Affairs. These services will be offered to clients across all geographical boundaries, leveraging Kaizzen’s presence in India, UAE,...
