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Sting Energy Wins Silver Lion at Cannes Lions 2026 for “The Unofficial Sound of F1”

In a major global recognition for creative storytelling and sonic branding, Sting Energy has secured a Silver Lion in the Audio & Radio category at Cannes Lions 2026 -one of the festival’s most competitive segments this year, featuring more than 50 shortlisted entries from across international markets. The award-winning campaign, titled “The Unofficial Sound of...

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Beyond the Cape: Celebrating Our Real-Life Superheroes

When words fall short to share how much you love your father, here are a few handpicked experiences that you can gift him this Father’s Day. Think vintage car rides with mountain views, cultural experiences, relaxing by the beach or just spending some much needed time with the loved ones, these experiences echo gratefulness and...

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International Yoga Day 2026: Embracing Wellness Through the Power of Yoga

As the world marks International Yoga Day 2026, millions of people across countries are coming together to celebrate a practice that has transcended borders, cultures, and generations. More than just a form of physical exercise, yoga has evolved into a global movement promoting holistic well-being, mindfulness, and balance in everyday life. Observed annually on June...

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Myntra’s EORS records 1.3X growth in new customers YoY; Made-in-India D2C Brands Record 40% Growth in Demand

Myntra’s End of Reason Sale, now in its 24th edition, recorded 1.3X growth in first-time shoppers over the June edition last year, with non-metro markets accounting for 55% of that share. Cities such as Jaipur, Lucknow, Patna, Indore, Guwahati, Surat, Nagpur, and Bhopal were among the strongest contributors. Made-in-India D2C brands under Myntra Rising Stars...

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DEKUPLE Group Enters Middle East Market Through Launch of Das Kapital

DEKUPLE Group has announced its entry into the Middle East market with the launch of Das Kapital, marking a significant step in the group’s international expansion strategy and strengthening its presence in one of the world’s fastest-growing marketing and communications regions. The move reflects DEKUPLE Group’s ambition to expand its global footprint while tapping into...

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Publicis Groupe ME and ABG Unite to Advance Retail Media Across MENA

Publicis Groupe Middle East and ABG have joined forces to launch a dedicated retail media task force aimed at accelerating the growth and adoption of retail media solutions across the Middle East and North Africa (MENA) region. The initiative brings together expertise in advertising, commerce, data, and technology to help brands, retailers, and media partners...

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Doraemon Makes its Big-Screen India Debut on October 2!

One of the world’s most beloved animated franchises is set to arrive in Indian theatres as TV Asahi and PVR INOX Pictures bring Doraemon the Movie: New Nobita and the Castle of the Undersea Devil to the big screen for audiences across the country. The film will release in cinemas across India on October 2,...

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Underneat Celebrates Digital Detox with New Summer Campaign ‘Life When I’m Offline’

Underneat has unveiled its first summer campaign, ‘Life When I’m Offline’, encouraging consumers to disconnect from digital distractions and embrace meaningful real-world experiences. The campaign highlights the value of being present in everyday moments, promoting a lifestyle that prioritises authentic connections, self-expression, and mindful living. At a time when screen time continues to dominate daily...

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Yum Brands Explores $2.7 Billion Pizza Hut Divestment Amid Market Challenges

Yum! Brands is reportedly exploring the sale of its iconic Pizza Hut business in a deal valued at approximately $2.7 billion, as the global restaurant giant seeks to navigate changing consumer preferences and increasing competition within the quick-service restaurant industry. The potential transaction comes at a time when the pizza category is facing evolving market...