Category: Media

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Jindal Stainless Appoints Madison Media as Media Agency on Record

Jindal Stainless has appointed Madison Media as its Media Agency on Record (AOR). The partnership marks a significant step in the company’s efforts to enhance its communication strategy and connect more effectively with its target audiences. A Strategic Media Partnership With this mandate, Madison Media will be responsible for handling media planning, buying, and strategy...

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Marjan Group Bolsters Leadership Team Amid Expansion in Ras Al Khaimah

Marjan Group has announced a series of senior executive appointments as it accelerates major development projects in Ras Al Khaimah. The move underscores the company’s commitment to strengthening its leadership bench to support large-scale, high-impact developments in the region. Strengthening Leadership for Growth As Ras Al Khaimah continues to position itself as a key destination...

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Saudi Arabia’s Gen Z Is Rewriting the Rules of Sports and Entertainment, Says Report

Saudi Arabia, a new generation isn’t just consuming sports and entertainment it’s reshaping it. According to a recent industry report, Gen Z audiences in the Kingdom are emerging as powerful cultural drivers, influencing how content is created, consumed, and experienced. From stadiums to streaming platforms, this digitally native generation is pushing brands, leagues, and creators...

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Leadership Shift at Dabur India: Herjit S. Bhalla Steps in as CEO – India Business

Dabur India has appointed Herjit S. Bhalla as the Chief Executive Officer for its India business. The development marks a strategic step for the FMCG major as it sharpens its focus on domestic growth, innovation, and category expansion. Bhalla’s elevation comes at a time when Dabur is navigating an increasingly competitive consumer goods landscape, with...

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WPP Media MENA Emerges #1 in Egypt for Total and New Business Gains

WPP Media MENA has secured the top position in Egypt for both total business and net new business wins, according to the latest industry report. The achievement highlights the network’s strong momentum in one of the Middle East and North Africa region’s most competitive media markets. The ranking reflects WPP Media MENA’s ability to combine...

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Earth Day 2026: From Awareness to Action, Brands Reframe Sustainability Narratives

Earth Day on April 22, the conversation around sustainability is undergoing a noticeable shift from symbolic gestures to measurable action. For brands, this moment is no longer just about messaging; it’s about meaning, accountability, and long-term impact. Across industries, companies are rethinking how they show up on Earth Day moving beyond one-day campaigns to embed...

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Publicis Groupe Appoints Zachary B. as Chief AI Officer for Middle East & Turkey

Publicis Groupe has announced the appointment of Zachary B. as Chief AI Officer for the Middle East and Turkey, reinforcing its strategic commitment to advancing artificial intelligence capabilities across key growth markets. The move reflects the Groupe’s continued focus on embedding data, technology, and AI at the core of its regional operations. Advancing AI-Led Transformation...

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Media Mantra names Eslam Al Toom Head of Influencer Marketing

Media Mantra Consulting, the global public relations and integrated communications arm of the Media Mantra Group, has announced the appointment of Eslam Al Toom as Head of its Influencer Marketing wing. The appointment reinforces the agency’s strategic vision to build an extensive suite of services for brands across the Middle East, further strengthening its presence...