JioStar’s upcoming quiz show India Ke Top 1% has secured seven sponsors ahead of its premiere, bringing together brands across technology, cement, fintech, paints, fragrances and clean energy. Google Search AI has come on board as the Co-Presented By sponsor. Shree Cement, CoinSwitch, Birla Opus and ORN.com are the Co-Powered By partners. The sponsorship line-up...
Prime Video, India’s largest streaming service for exclusive Originals, announced October 1, 2026, as the worldwide premiere date of season two of its Hindi Original series, Dupahiya. Set in the quirky and no longer crime-free fictional village of Dhadakpur, the comedy drama series is back with its unique blend of innocence, madness, and small-town charm,...
GianChand Single Malt, the premium Indian whisky from DeVANS Modern Breweries, has appointed INNOCEAN India as its digital and social media agency. Under the mandate, INNOCEAN India will lead the brand’s digital strategy, creative direction and always-on social storytelling as GianChand strengthens its presence across India and international markets. INNOCEAN India to Drive Digital Strategy...
Amazon Original Movie Phoolan, directed and written by acclaimed filmmaker Richie Mehta, received a standing ovation from a packed audience of over 2,000 at its World Premiere at the 51st Toronto International Film Festival (TIFF). Screened as part of the festival’s coveted Special Presentation section, the film left audiences deeply moved, drawing unanimous praise from...
FTA Global, a new-age marketing company, today released “The Context Report”, a study of how AI chatbots like ChatGPT and Gemini answer the same buying question differently depending on where the buyer is and what language they speak. The study ran 1,200 identical questions across 10 business categories, including CRM, project management, payroll, email marketing,...
Dushyant Sinha, Founder of ICCPL Group, has been recognised for Excellence in Marketing, Public Relations & Communications in the real estate sector at the ET Brand Equity – Real Estate Marketing Excellence, held at Grand Hyatt, Gurugram. The recognition acknowledges Sinha’s contribution to the communications industry and his role in building ICCPL Group into a...
The Advertising Council of India has announced its decision to join the BRICS brand marketing and industrial cooperation platform as a core committee member, expanding its participation in a multilateral initiative focused on advertising, branding and industry collaboration. Building Brand Connections Across BRICS Markets Also known as the BRICS platform, the initiative aims to establish...
Launched with a purpose to revolutionize India’s spice industry, ZOFF Foods strengthens its commitment to consumers and the ecosystem at large with a thought-provoking campaign, ‘Know The Brand’. Launched ahead of India’s festive season, #KnowTheBrand is purpose-led and shifts the conversation towards quality consciousness. Having kicked off as a consumer awareness initiative, #KnowTheBrand developed into...
NODWIN Gaming, a global leader in youth entertainment, today announced the launch of NODWIN Sports, a dedicated mainstream sports vertical focused on building new-age sports properties, driving mass participation and developing strategic opportunities across the Global South sports ecosystem. NODWIN Sports has been established to bring NODWIN Gaming’s expertise in building high-engagement youth and entertainment...
Marketing + Media Alliance (MMA) today announced the SMARTIES India 2026 shortlist, with 28.8% year-on-year rise in participation and 100+ new submitters joining the program. The expanded field reflects a sharper appetite for work that connects creativity, technology, and media to measurable business impact, giving the jury an elevated evolved body of work to assess....
