Katch International has announced the appointments of Zeinoun Aridi and Evelyn Moussallem to its senior leadership team, reinforcing the agency’s commitment to regional growth, client service excellence, and expanding its strategic communications capabilities across the Middle East. The appointments come as communications consultancies continue investing in senior talent to address increasing demand for integrated public...
Colgate-Palmolive has announced the appointment of Ram Raghavan as its Global Chief Marketing Officer (CMO), marking a significant leadership move as the company continues to strengthen its global brand portfolio, accelerate digital transformation, and deepen consumer engagement across international markets. The appointment comes at a time when consumer goods companies are navigating rapidly evolving consumer...
Villain, a fast-growing fragrance brand by BRND.ME , has launched its Ultimate Oud Range in India, deepening its play in the value-premium fragrance segment with a collection inspired by Middle Eastern scent profiles. The five-fragrance Eau de Parfum range comprises Azure Musk, Bukhoor Oud, Golden Oud, Smoked Oud and White Oud. Each fragrance is available...
Castrol India has announced the appointment of Saugata Basuray as its Managing Director, marking a significant leadership transition as the company continues focusing on growth, innovation, and strengthening its position within India’s evolving automotive and industrial lubricants market. The appointment comes at a time when the mobility sector is undergoing rapid transformation driven by changing...
Prime Video, India’s most loved entertainment destination, today announced June 12 as the worldwide premiere date for its upcoming Prime Original series Raakh. Directed and executive produced by Prosit Roy, the series is created, written, and co-directed by Anusha Nandakumar and Sandeep Saket, with dialogues by Ayush Trivedi. Produced by Deepak Dhar, Rishi Negi, Mrinalini Jain,...
TikTok has partnered with Koora Break to strengthen football-focused digital content and fan engagement across the Middle East and North Africa (MENA), reflecting the growing influence of short-form video platforms in shaping modern sports consumption and online fan communities. The collaboration aims to enhance football storytelling, creator-led engagement, and regional sports conversations by combining TikTok’s...
Visa India has appointed Shah Rukh Khan as its new brand ambassador, marking a major move aimed at strengthening consumer engagement, digital payments awareness, and brand visibility across the Indian market. The partnership brings together one of the world’s leading digital payments companies with one of India’s most influential entertainment personalities, reflecting the growing importance...
Swiggy CEO Sriharsha Majety has signalled a more disciplined and sustainable growth strategy for the company, indicating that Swiggy will avoid entering an aggressive cash-burn battle with major competitors like Amazon and Flipkart in India’s rapidly evolving commerce and quick delivery market. The comments come at a time when India’s e-commerce and quick commerce sectors...
Ferrari is pushing deeper into the future of luxury mobility with Ferrari Luce, a concept that symbolises the growing convergence between Maranello’s legendary automotive craftsmanship and Silicon Valley’s technology-driven innovation culture. The initiative reflects how luxury automotive brands are increasingly redefining themselves not only as manufacturers of high-performance vehicles, but as technology-led lifestyle ecosystems. Ferrari...
Renowned dermatologists Dr Gurveen Waraich Garekar and Dr Siddharth Garekar (popularly known as the Garekars) today announced the official launch of COMPOUND, a skincare brand founded on clinical expertise rather than just endorsement. Moving beyond the “dermatologist-backed” trend, COMPOUND is dermatologist-founded, born directly from the Garekars’ clinical practice to solve the most persistent skin concerns...
