24 voices that audiences discovered and cheered for on Indian Idol are coming together on one stage for a new challenge. Sony Entertainment Television (SET) and Sony LIV present ‘Indian Idol Legends Return’, bringing celebrated singers from across seasons together as 12 competing duos. Produced by Fremantle, the show premieres on October 17 and airs every...
Bringing together the credibility of an iconic format and the star power of Madhuri Dixit, Kon Honar Crorepati enters a landmark new phase this season. Her unparalleled popularity and deep connection with audiences elevate the show’s appeal, creating a powerful platform for brands to engage meaningfully with viewers. Sony LIV has partnered with ChatGPT as...
Sony Pictures Networks India’s (SPNI) newest entertainment property, Family Full House with Rohit Sharma, has made a record-breaking debut across Sony Entertainment Television and Sony LIV. On Sony LIV, the show registered the biggest-ever launch-day for any non-fiction property on the platform following its premiere on September 19. The landmark premiere was accompanied by extraordinary...
Ahead of its premiere, Family Full House with Rohit Sharma, has attracted a strong line-up of brand partners across categories on Sony LIV, reflecting early advertiser confidence in the platform’s newest entertainment format. The show will feature Rohit Sharma in a never-seen-before avatar, away from the cricketing field. Bringing together families, celebrities and entertaining challenges, Family Full...
Sony Pictures Networks India today announced the title of its upcoming show, Family Full House with Rohit Sharma. Headlined by India’s World Cup-winning captain, Rohit Sharma, the show marks his much-awaited entertainment debut. Introducing a refreshing family entertainer Family Full House with Rohit Sharma will premiere on 19th September 2026. With this show, Sony Entertainment Television and Sony LIV continue to strengthen their proposition of bringing distinctive,...
Legendary Amitabh Bachchan returns to India’s biggest quiz show, Kaun Banega Crorepati, on 10th August, on Sony Entertainment Television (SET) and Sony LIV. SET now launches an absolute entertainer rap anthem to its theme ‘Sochna Padgea’ featuring the megastar himself in a bold pop-culture avatar. The video spotlights the cine icon in a never-seen-before look,...
Kapilesh Prakash has been appointed Head – Ad Sales (LCS), Digital at Sony LIV, marking a new chapter in his two-decade-long career across advertising, OTT and digital media. Prakash joins Sony LIV from JioHotstar, where he served as Senior Vice President – Entertainment Ad Sales. According to his LinkedIn profile, he joined Sony LIV in...
Before the first question is asked on Kaun Banega Crorepati (KBC), India’s leading brands have already locked their answer. Reinforcing its position as one of India’s most coveted advertising properties, KBC Season 18 on Sony Entertainment Television heads into its August launch with a strong and diverse roster of over 25 sponsors. As this season...
Sony Entertainment Television and Sony LIV have unveiled the first promo of their upcoming show, Indian Game Show with Bharti and Harssh, Jahaan Doston Ko Phasayenge Aur Aapko Hasaayenge. Packed with fun, surprises, and playful chaos, the promo showcases how audiences will be entertained. The promo opens with Bharti and Harssh vlogging, giving viewers a...
Sony Pictures Networks India (SPNI) has entered a collaboration with Google Gemini for the upcoming season of Kaun Banega Crorepati (KBC). This deeply integrated content collaboration brings Google Gemini into the fabric of the KBC experience across Sony Entertainment Television and Sony LIV, servingas an interactive knowledge companion for the audience. For over two decades,...
