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Inshorts Elevates Harsh Tewari to Regional Group Head – North India

Inshorts has promoted Harsh Tewari to the position of Regional Group Head – North India, recognizing his consistent contributions to the company’s advertising business and his role in building strategic partnerships across the region. The elevation marks another milestone in Tewari’s professional journey, reflecting years of experience in digital advertising, client engagement, and business development....

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Adani Navbharat Developers launches ‘Dharavi Didi’

In a pioneering step towards human-centric use of technology, Adani Navbharat Developers Private Limited (ANDPL), the SPV leading the Dharavi Redevelopment Project (DRP), has launched Dharavi Didi, an interactive AI companion designed to provide Dharavikars with instant and anytime access to verified project information. As one of Asia’s largest urban redevelopment initiatives moves forward, many...

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BGMI: NAYE KHILADI Powered by KRAFTON India Esports Heads into Grand Finals; Top 16 Teams Set for the Ultimate Showdown

NODWIN Gaming, South Asia’s leading gaming and esports company, today announced the finalists of BGMI: NAYE KHILADI powered by KRAFTON India Esports, its grassroots-focused Battlegrounds Mobile India (BGMI) tournament designed to discover and elevate the next generation of esports talent. Built around the spirit of #AbTeriBaari, the tournament has brought together aspiring players and emerging...

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Myntra Jabong India Pvt. Ltd. inks partnership with Benetton Group; secures franchise rights for Sisley as the brand charts its growth journey in India

Myntra Jabong India Pvt. Ltd. (MJIPL), the B2B wholesale entity of Myntra, has entered into a strategic partnership with the Benetton Group-owned brand Sisley to expand in India. The association gives MJIPL the right to distribute the brand’s range of products while holistically scaling Sisley’s omni-channel presence in India. As a part of the master...

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India’s Rocket League team secures qualification for Esports Nations Cup 2026

India has qualified for the Rocket League main event at the inaugural Esports Nations Cup (ENC) 2026 after producing an impressive run in the Asia Pacific Regional Qualifier. The team secured one of the region’s three qualification spots and will represent the country at the global nation-based esports competition in Riyadh, Saudi Arabia, from November...

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Axis Max Life Partners with Grey Labs Voice AI Suite to Drive 15% Improvement in Sales Conversions

Axis Max Life Insurance Ltd., formerly known as Max Life Insurance Company Limited (“Axis Max Life”/“Company”), has deployed GreyLabs AI’s Voice AI Suite, purpose-built for BFSI enterprises, to unlock deeper customer intelligence and drive sales effectiveness. The deployment has enabled Axis Max Life to move beyond limited, selective call reviews to 100% AI-led assessment of...

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Scan4Health appoints Abhay Singh Kumpawat as Chief Product & AI Officer to build India’s AI‑first diagnostics platform

Scan4Health, one of India’s fastest‑growing integrated diagnostics companies, today announced the appointment of Abhay Singh Kumpawat as Chief Product & AI Officer (CPAO). In this newly created leadership role, Abhay will head Product, Artificial Intelligence and Growth to accelerate Scan4Health’s vision of creating a clinical‑intent driven, AI‑first diagnostics platform across India. An IIT Roorkee alumnus,...

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Metro Brands Strengthens Sports Marketing Leadership with Meenakshi Samantaray’s New Role

Metro Brands Limited has elevated Meenakshi Samantaray to the position of Vice President – Sports Marketing & Visual Merchandising, recognizing her instrumental role in building the company’s sports marketing ecosystem and driving the growth of its performance and lifestyle brands. The promotion marks a significant milestone in Samantaray’s journey with Metro Brands, where she has...

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Pragya Mehra Takes on Global Equity & Communications Role at Johnson’s Baby

Johnson’s Baby has appointed Pragya Mehra as its Global Equity & Communications Manager, marking a new chapter in her career as she takes on a role focused on shaping the brand’s global identity and consumer engagement. Mehra announced the development through a LinkedIn post, sharing her excitement about joining one of the world’s most recognized...

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RENÉE Cosmetics Reimagines Beauty Marketing Through Storytelling with Orry

RENÉE Cosmetics, one of India’s fastest-growing beauty brands, has collaborated with internet sensation and Bollywood’s favourite “BFF,” Orry (Orhan Awatramani), for its upcoming micro-drama series. Designed for today’s digital-first audience, the campaign blends beauty with entertainment, tapping into the growing popularity of short-form, story-led content that keeps consumers engaged while staying rooted in the latest...