In a move that signals a clear shift in industrial marketing, Jindal Stainless has appointed Ranveer Singh as its brand ambassador. The partnership reflects a growing trend where legacy manufacturing brands are stepping beyond traditional communication and embracing mainstream, consumer-focused storytelling. For decades, stainless steel has been marketed primarily on its functional strengths durability, corrosion...
Lavie, under Bagzone Pvt Ltd, is introducing Lavie Paris, a designer-led line, materialised through a collaboration between French designers and stylists within the Lavie portfolio. Inspired by the Parisian spirit and lifestyle, Lavie marks a new French chapter led by Hugo Rita, Art Sparrow, Edith, Ekaterina, and many other tour de forces in the world...
In most parts of the world, governments are still trying to understand artificial intelligence. In the United Arab Emirates, they’re already trying to govern it. From appointing the world’s first Minister of Artificial Intelligence to embedding AI into public services, the UAE is positioning itself not just as a tech adopter but as a global...
India’s quick commerce race is now entering a new territory airports. Blinkit is reportedly exploring a partnership with Adani Airport Holdings to enable food delivery directly to passengers at boarding gates, potentially transforming how travellers consume food within airport ecosystems. Reimagining a Captive Market Airport dining has traditionally operated as a high-margin, low-choice environment, where...
Raghav Chadha’s ‘Soft Issues’ in Parliament: From Airport Food Prices to Mobile Data Concerns AAP MP Raghav Chadha has brought a fresh perspective to parliamentary discussions by raising issues that directly impact daily life often labelled as “soft,” but widely relatable. Key concerns highlighted include: These topics, though non-traditional, resonate strongly with India’s urban population...
Pluckk, India’s leading fresh food digital brand, comes on board as the Health Partner for theIndian Open 2026. Presented byGlobal Sports, the marquee tournamentis the country’s largest Pickleball tournament, taking place at CrossCourt Sports,Hyderabad, from April 1st to April 5th, 2026. Under this partnership, Pluckk is reinforcing its on-ground presence by offering a selection of...
Summer seems to have arrived early this year, and with it, the perfectexcuse to go back to your favourite ice cream indulgences. But what if they came with anunexpected twist? One that you did not see coming, but will absolutely love! It might just havesomething to do with two bom-baes coming together to introduce The...
This Republic Day, Dabur Red Toothpaste presents a film that looks beyond symbolic patriotism to honour courage in its most instinctive and human form — moments when ordinary individuals act with extraordinary selflessness. Titled ‘Desh Ke Bacche, Desh Ke Sachche Laal’, the film brings together real stories of children who have received the Rashtriya Bal Puraskar (President’s Bravery Award) for...
The Gerety Awards has officially announced the global cities that will host its 2026 Executive Jury sessions, along with the distinguished Jury Presidents who will lead them. The announcement also marks the opening of entries for the 2026 edition of the awards. Executive Jury sessions will be held across 15 major creative hubs worldwide, including...
