Teamology Softech and Media Services Pvt. Ltd., a digital PR and communications agency, has appointed Ritika Mahtani as Associate Director – Public Relations, strengthening its leadership team and reinforcing its focus on strategic communications, integrated public relations and business growth. With over a decade of experience across public relations, brand communications, strategic planning and business...
Rusk Media has unveiled I-POPSTAR Tamil, a new original music reality format on its OTT platform Alright! TV, with a multi-brand sponsorship roster comprising Ai+ Nova Smartphone, Farmley, Godrej Appliances and Denver Perfumes. Ai+ Nova Smartphone has come on board as the Presenting Sponsor, while Farmley Makhana, Godrej’s Appliances business and Denver Perfumes have joined...
ORN.com, a company committed to making Europe journeys affordable, accessible and reliable for global travellers, has announced its association with the India–Sri Lanka Test Series as the Co-Powered By Sponsor. The partnership marks a significant milestone in ORN.com’s brand-building journey, leveraging the national appeal of cricket to introduce Indian travellers to its integrated Europe travel...
Week 5 of the Esports World Cup (EWC) 2026 delivered a historic milestone for Indian esports, as Orangutan and GodLike Esports became the first-ever Indian teams to qualify for the PUBG Mobile World Cup (PMWC) Grand Finals. Elsewhere, Kuaishou Gaming claimed the Honor of Kings World Cup, AG.AL’s M. Zubair completed a remarkable TEKKEN 8...
Legendary Amitabh Bachchan returns to India’s biggest quiz show, Kaun Banega Crorepati, on 10th August, on Sony Entertainment Television (SET) and Sony LIV. SET now launches an absolute entertainer rap anthem to its theme ‘Sochna Padgea’ featuring the megastar himself in a bold pop-culture avatar. The video spotlights the cine icon in a never-seen-before look,...
S8UL, a global leader in esports and gaming content, has once again been recognized on one of the biggest stages in global esports after securing three nominations at the prestigious Esports Awards 2026. The organization has been shortlisted for Esports Content Group of the Year for an unprecedented fifth consecutive year, while Co-Founder Animesh ‘Thug’...
Kapilesh Prakash has been appointed Head – Ad Sales (LCS), Digital at Sony LIV, marking a new chapter in his two-decade-long career across advertising, OTT and digital media. Prakash joins Sony LIV from JioHotstar, where he served as Senior Vice President – Entertainment Ad Sales. According to his LinkedIn profile, he joined Sony LIV in...
InvoiceCloud, a leading provider of digital billing and payment solutions, today announced the appointment of Sharon Joy as Head of Human Resources, India. Based in Hyderabad, Sharon will lead the people mandate for InvoiceCloud’s Global Capability Centre (GCC), shaping the talent, leadership, culture, and employee experience agenda as the company enters its next phase of...
The International Advertising Association (IAA) India Chapter hosted the 13th edition of the prestigious IAA Leadership Awards on August 7, 2026, at Mumbai, bringing together over 250 distinguished leaders from business, marketing, advertising, media and entertainment. Held under the theme ‘The Power of Balance’, the 2026 edition recognised leaders who have demonstrated the ability to...
Abbhinav R Jain, Co-founder & Chief Financial Officer, AdCounty Media For decades, fintech advancement mostly followed a known strategy: attracting customers through marketing, improving how people are convinced to buy fintech’s products or services, and increasing expenses as long as CAC remains lower than LTV. This was a model that was meant to help fintech...
