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Ogilvy Names Parul Budhiraja as Executive Vice President

Parul Budhiraja has joined Ogilvy as Executive Vice President, bringing more than 19 years of experience across brand strategy, marketing and communications. She joins the agency after more than two years as a fractional CMO and strategic consultant. Experience as a Fractional CMO Before joining Ogilvy, Budhiraja worked as a fractional CMO and strategic consultant...

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Diet Coke Taps Ogilvy to Lead Creative Duties in UK and EMEA Markets

Diet Coke has appointed Ogilvy as its creative partner for the UK and EMEA region. The mandate will see Ogilvy take charge of shaping the brand’s creative direction, delivering integrated campaigns that resonate with evolving consumer expectations. The partnership signals Diet Coke’s intent to refresh its brand narrative and strengthen its cultural relevance across key...