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JioStar Sales Rejig Team as Pavithra KR Takes Over Key Portfolio

JioStar has realigned key responsibilities within its entertainment advertising sales team following the departure of senior executive Prashant Shetty, with Pavithra KR taking over his portfolio as part of the internal leadership reshuffle, according to people familiar with the matter. Pavithra, currently Executive Vice President, Entertainment Ad Sales – Hindi Movies, Kids, Niche and Youth...

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Zee Entertainment Names Prashant Shetty to Lead Ad Sales Across Linear and Digital

Prashant Shetty, currently Executive Vice President – Ad Sales at JioStar, is set to join Zee Entertainment Enterprises Ltd. (ZEEL) as Head of Ad Sales, according to people familiar with the development. In his new role, Shetty will lead the company’s advertising revenue business across linear television and digital platforms in all markets. The appointment...