Party Propz, BRND.ME’s digital-first party supplies and celebration essentials brand, is expanding its retail footprint with the launch of its first dedicated Party Propz retail format at Reliance Smart, Rajajinagar. The new format is designed to create a dedicated destination for celebration essentials within the store, bringing together a curated assortment of party décor, gifting...
Villain, one of India’s fastest growing men’s fragrance and grooming brands from BRND.ME, took its Gold Revolver Eau de Parfum, India’s only revolver-shaped perfume, out for a spin across Bengaluru with a two-day auto-hood branding activation. The campaign turned auto rickshaws into moving brand canvases across some of the city’s busiest commercial and commuter hubs....
Villain, a fast-growing fragrance brand by BRND.ME , has launched its Ultimate Oud Range in India, deepening its play in the value-premium fragrance segment with a collection inspired by Middle Eastern scent profiles. The five-fragrance Eau de Parfum range comprises Azure Musk, Bukhoor Oud, Golden Oud, Smoked Oud and White Oud. Each fragrance is available...
