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Raymond Lifestyle appoints Publicis Groupe India as first-ever integrated marketing partner

Raymond Lifestyle Limited, one of India’s most iconic lifestyle and apparel companies, has appointed Publicis Groupe India as its first-ever integrated marketing partner in the country, across its entire portfolio of brands. The partnership brings together creative, media, performance marketing, CRM, digital, reputation and technology capabilities through a customised ‘Team One Thread’, comprising Saatchi &...

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Škoda Auto India and BBH India launch ‘For the Restless’ campaign for the new Kylaq Sportline

Škoda Auto India and BBH India have launched ‘For the Restless’, a new, integrated campaign for the ‘Kylaq Sportline’, the latest addition to the Kylaq range. With over 75,000 units sold since its launch, the Kylaq has become a strong pillar of Škoda Auto India’s growth story and a major contributor to the brand’s best-ever...

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Saatchi & Saatchi India strengthens creative leadership with Mayuresh Dubhashi as Chief Creative Officer

Saatchi & Saatchi India, part of Publicis Groupe India, has appointed Mayuresh Dubhashi as Chief Creative Officer, further strengthening its creative leadership bench. Based in the agency’s Mumbai office, Mayuresh will report to Paritosh Srivastava, CEO, Saatchi & Saatchi India, BBH India, and Propagate India. In his new role, Mayuresh will partner with Kartik Smetacek,...