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September 2, 2026 September 2, 2026 by In AppointmentNext Chapter

Hemant Kundnani Takes Charge of Marketing at YRF

Yash Raj Films (YRF) has promoted Hemant Kundnani to Head of Marketing, elevating him from his current role as Senior General Manager – Communications. In his new position, Kundnani will report to Akshaye Widhani, CEO, Yash Raj Films. Kundnani will lead the studio’s marketing strategy across its film and entertainment businesses, covering both Indian and...

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June 30, 2026 June 30, 2026 by In PR & Digital NewsStory 2

Yash Raj Films Invests in Rusk Media to Expand Digital Entertainment Portfolio

Yash Raj Films (YRF) has announced a strategic investment in digital entertainment company Rusk Media as the two companies join forces to develop original animation and vertical micro-drama intellectual property (IP) aimed at Gen Z and Gen Alpha audiences. The collaboration reflects YRF’s continued expansion beyond traditional film production as it strengthens its presence in...