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Project Agora Unveils Realize+ to Power Agentic AI Performance Marketing

Project Agora has unveiled Realize+, the latest evolution of its performance marketing platform, Realize, designed to help advertisers scale conversions beyond traditional search and social channels through agentic AI. Realize combines premium publisher, OEM and app inventory with first-party data and AI trained on signals from more than 600 million daily active users globally. The...

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CheQ Launches CheQ UPI, Bringing India’s Most Rewarding UPI Experience for RuPay Credit Card Users

CheQ, India’s leading credit card management platform, today announced the launch of CheQ UPI, expanding its proposition from credit management into everyday digital payments. The new offering enables users to make seamless UPI payments using linked bank accounts and RuPay credit cards by scanning any UPI QR code across India’s merchant network. With CheQ UPI,...

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Jordan Ahli Bank Launches Jordan’s First ‘Rent Now, Pay Later’ Service

Jordan Ahli Bank has launched the Kingdom’s first-of-its-kind ‘Rent Now, Pay Later’ service in the banking sector, offering customers a flexible way to finance residential rental payments. The initiative reflects the bank’s focus on developing practical banking solutions that respond to customers’ changing needs and lifestyles. Flexible Financing for Residential Rent Available through the ahli...

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World PR Day 2026: Why Communications Professionals Must Think Like Business Strategists

By Kunal Gupta –  Asst. Manager – Corporate Communications at Yukio & sirrus.ai and Founder – Media & PR Folks Each year, World PR Day offers a chance to honor the contributions of communications professionals in fostering trust, safeguarding reputation, and enhancing ties with stakeholders. This year’s theme is especially timely, given the ongoing transformation...

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Chapter2Drip Marks a New Chapter with Its First Experiential Store in New Delhi

Chapter2Drip, the purpose-led streetwear and lifestyle brand co-founded by Rhea Chakraborty and Showik Chakraborty, has announced the opening of its first experiential retail store in Delhi at Priya Complex, Basant Lok, Vasant Vihar. This will be the brand’s third store following the success of its Mumbai stores across Bandra and Colaba. The Delhi store also...

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Yash Raj Films Invests in Rusk Media to Expand Digital Entertainment Portfolio

Yash Raj Films (YRF) has announced a strategic investment in digital entertainment company Rusk Media as the two companies join forces to develop original animation and vertical micro-drama intellectual property (IP) aimed at Gen Z and Gen Alpha audiences. The collaboration reflects YRF’s continued expansion beyond traditional film production as it strengthens its presence in...

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Primex Media Services Bags PR Mandate for Ajay’s Café

Primex Media Services, a leading media management and public relations agency in India, has been awarded the public relations mandate for Ajay’s Cafe, the rapidly expanding Quick Service Restaurant (QSR) chain known for its burgers and cold coffee offerings. Under the mandate, Primex Media Services will manage Ajay’s Cafe’s strategic communications, media relations and brand...

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Why Global Luxury Brands Are Betting Big on Dubai and Riyadh

For decades, luxury brands looked toward Paris, Milan, London, New York, and Hong Kong as the epicentres of global luxury consumption. Today, however, a significant shift is underway. According to Deloitte’s Global Powers of Luxury 2026 report, the Middle East has emerged as the world’s third-largest engine for luxury consumption growth, with Dubai and Riyadh...

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Snowflake Highlights AI-Driven Business Transformation at ME Data for Breakfast Summit

Snowflake brought enterprise AI adoption into focus during its ME Data for Breakfast event, where industry leaders, technology experts, and business decision-makers gathered to discuss how artificial intelligence and modern data infrastructure are reshaping organisations across the Middle East. The event highlighted the growing urgency among enterprises to move beyond AI experimentation and toward scalable...

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Dr. Jitendra Singh and Shri Devendra Fadnavis to Deliver Keynotes at ImagiNxt 2026

ImagiNxt 2026, India’s Festival of Technology & Innovation, will convene leaders across technology, policy, startups, science and capital at the Jio World Convention Centre, Mumbai, on 22-23 May 2026. The event will feature keynote addresses by Dr. Jitendra Singh, Hon’ble Minister of State of the Department of Science and Technology and the Prime Minister’s Office,...