Amazon Ads Celebrates Advertising Innovation at Its First-Ever India Partner Awards

Amazon Ads has announced the winners of its inaugural Amazon Ads Partner Awards in India, recognising agencies and technology partners for their contributions to advertising innovation, campaign performance and business growth. The awards ceremony was held in Mumbai on November 6, 2026.

The programme recognises partners that have demonstrated strong capabilities in helping advertisers achieve business objectives through Amazon Ads solutions. Entries were evaluated across four key parameters: understanding the advertiser’s challenge, strategic planning and implementation of Amazon Ads solutions, campaign performance, and relevance to the respective award category.

The 2026 edition recognised 14 country-level winners across five categories, highlighting the contributions of India’s advertising and technology partner ecosystem.

Amazon Ads Partner Awards 2026: Winners

The winners across the five categories are:

• Brand Storytelling: BM Consulting, Evitamin Business Consulting Pvt Ltd and O3M Directional Marketing
• Challenger Strategy: Hector, HiveMinds Innovative Market Solutions Pvt Ltd, Mindshare Fulcrum India (WPP Media India) and RB2F
• Full-Funnel Advertising: SellerCircle, Commercify360 and NuvoRetail
• Programmatic Optimisation: Dentsu and Omnicom Media
• Breakthrough Partner: Adsify Digital and SellerGeni

Commenting on the awards, Girish Prabhu, Vice President, Amazon Ads India, said, “India’s advertising landscape is evolving rapidly, and our partners are at the centre of that transformation. They are helping brands move beyond simple reach to build meaningful, measurable connections with customers across the full journey to drive business outcomes. The inaugural Amazon Ads Partner Awards in India recognises the partners who are setting new benchmarks in advertising excellence, and we look forward to building what’s next together. As we continue to invest in AI-powered tools, full-funnel capabilities, and ad solutions for brands that sell on Amazon and across other apps and websites, we are committed to ensuring our partners have everything they need to help brands of every size grow.”

Supporting India’s Advertising Partner Ecosystem

Amazon Ads also operates the Amazon Ads Partner Network, a platform that enables agencies and technology providers to register their businesses, obtain certifications, access training and marketing resources, and list their services in the Amazon Ads partner directory.

According to the company, more than 700 partners currently support advertising activities for over 25,000 advertisers in India. Its partner development initiatives include certification programmes, educational events, training and access to AI-powered advertising tools.

Amazon Ads also reported that award-winning partners recorded a 14% increase in both total advertisers and advertiser spending over a six-month period, compared with the average growth among partners.

Submissions for the 2027 Amazon Ads Partner Awards are now open. Interested agencies and technology partners can visit the Amazon Ads website to learn more about the programme and submission process.