Snap Inc. Appoints Rowan Saghayroun to Lead KSA Communications

Snap Inc. has promoted Rowan Saghayroun to Head of Communications for Saudi Arabia (KSA), expanding her responsibilities within the company’s communications function.

Saghayroun took up the new role in July 2026 and is based in Riyadh, where she will focus on strengthening Snap’s communications and brand presence in the Saudi market.

Saghayroun Takes on Expanded Communications Role

Sharing the development on LinkedIn, Saghayroun said she was excited to step into her new position and continue building Snap’s story in Saudi Arabia.

“Excited to share that I’ve stepped into a new role as Head of Communications for KSA at Snap Inc. Looking forward to being on the ground in Riyadh and continuing to build Snap’s story here,” she said.

Prior to her promotion, Saghayroun served as Communications Manager at Snap, where she contributed to the company’s communications initiatives across the region.

Focus on Snap’s Saudi Arabia Presence

In her expanded role, Saghayroun will focus on communications and brand-building efforts for Snap in the Saudi market. Her appointment comes as the company continues to strengthen its presence and engagement in the Kingdom.

Based in Riyadh, Saghayroun will lead communications for Snap’s KSA operations, building on her previous experience within the company and her understanding of the regional communications landscape.