SBI Card and Google Pay Launch Co-Branded Google Pay Flex SBI Card

SBI Card, India’s largest pure-play credit card issuer and Google, jointly announced the launch of ‘Google Pay Flex SBI Card’ as part of the Flex by Google Pay offering. The Google Pay Flex SBI Card is designed to simplify and elevate the everyday payment experience, delivering a convenient blend of rewards, flexibility, and security. This partnership brings together SBI Card’s trusted credit card expertise and Google Pay’s digital ecosystem to deliver a simple yet enhanced payments experience.

The Google Pay Flex SBI Card turns everyday spending into rewarding experiences by enabling customers to earn Stars on all value purchases, with instant redemption at the time of payment, offering customers immediate value on spends. Customers can earn up to 18,000 Stars as reward points yearly on everyday spends, while earning up to 8 Stars for every cumulative ₹500 spent. The credit card enables customers to earn reward points across a wide range of categories including groceries, bill payments, travel bookings, utility payments, shopping, and more, across online and in-store outlets. To offer financial flexibility, customers also have the option to convert their latest outstanding bill into convenient EMI’s.

Designed to simplify everyday payment experience, the credit card offers customers an integrated digital journey, enabling them to conveniently apply for the card, make payments, earn rewards, and manage their account within the Google Pay app.

The contactless credit card is available on the RuPay and VISA payment networks, offering cardholders the choice to select their preferred payment network. The RuPay variant can be linked to UPI, enabling seamless transactions across millions of UPI merchants nationwide. Both  variants can be tokenised on Google Pay for the convenience of tap-to-pay at millions of merchant outlets.

Salila Pande, Managing Director & Chief Executive Officer, SBI Card, said, “At SBI Card, our focus is on creating best-in-class products that make transactions simpler, seamless, and more relevant for our customers. Launch of the Google Pay Flex SBI Card is a significant step in that direction. By combining convenience, meaningful rewards, flexibility, and security, the distinctive card will redefine everyday payment experience in India. As India’s digital payment ecosystem continues to evolve, we remain committed to building more such innovative and customer-centric products that create long-term value.”

Sharath Bulusu, Senior Director, Google Pay, said “We are helping re-imagine credit for India with the Google Pay Flex SBI Card, to make it as ubiquitous and accessible as daily UPI payments. Available on both the RuPay and VISA payment networks, this digital credit card democratizes financial access, delivering instant application, flexible repayments, and instant rewards to empower millions with greater control over their daily finances.”