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September 24, 2026 September 24, 2026 by In AppointmentStory 1

Brand Ambassador Shilpa Shetty Calls for Greater Awareness Around Spice Quality Through ZOFF Foods’ ‘Know The Brand’ Campaign

Building on the conversations around adulteration, ZOFF Foods’ ‘Know The Brand’ campaign is taking the initiative forward with Brand Ambassador and Bollywood Actress Shilpa Shetty. As the campaign continues to evolve, Shilpa Shetty amplifies its core message, encouraging consumers to look beyond price, packaging familiarity and pay closer attention to the brands and products they...

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September 16, 2026 September 15, 2026 by In MarketingStory 2

ZOFF Foods ‘Know The Brand’ campaign nudges consumers to question their choices

Launched with a purpose to revolutionize India’s spice industry, ZOFF Foods strengthens its commitment to consumers and the ecosystem at large with a thought-provoking campaign, ‘Know The Brand’. Launched ahead of India’s festive season, #KnowTheBrand is purpose-led and shifts the conversation towards quality consciousness. Having kicked off as a consumer awareness initiative, #KnowTheBrand developed into...