After nearly eight years at JioStar, Atinder Sodhi has moved to ZEE5 to lead Growth and Strategy for the streaming platform’s digital business. Sodhi announced the move through a LinkedIn post, marking his departure from JioStar, where he worked across Voot, JioCinema and JioHotstar. At ZEE5, he will work with Tejkarran Singh Bajaj, Business Head,...
Alisha Coelho has stepped into the role of AVoD Business Head at ZEE5, taking charge of the platform’s advertising-supported video-on-demand business. Coelho announced the appointment through a LinkedIn update, expressing her excitement about the new role and the opportunities ahead for Free 5. “Have stepped into the role of AVoD Business Head at Zee 5...
ZEE5 has introduced ‘Cricket Darbar’, a new weekly show that combines cricket discussions with comedy, entertainment, and fan-driven culture. The initiative reflects the growing trend of sports content evolving beyond live matches into broader entertainment experiences designed for digital-first audiences. With cricket deeply embedded in India’s pop culture, the show aims to create a more...
