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Stable Money Reimagines Fixed Deposits with a Boy Who Keeps Growing

Stable Money has launched Badhte Jao, a national brand campaign for Fixed Deposits that seeks to give the traditional savings instrument a more contemporary cultural identity. The campaign is built around a simple proposition: while Indians invest across multiple financial products, the FD continues to play an important role in funding milestones such as weddings,...

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Brands Bet Big on KBC Season 18 with over 25 sponsors on Sony Entertainment Television

Before the first question is asked on Kaun Banega Crorepati (KBC), India’s leading brands have already locked their answer. Reinforcing its position as one of India’s most coveted advertising properties, KBC Season 18 on Sony Entertainment Television heads into its August launch with a strong and diverse roster of over 25 sponsors. As this season...