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Hindustan Unilever Limited Appoints Mohit J. Parekh as Assistant Digital Media Manager

Hindustan Unilever Limited  (HUL) has strengthened its digital marketing team with the appointment of Mohit J. Parekh as Assistant Digital Media Manager. The move reflects the FMCG giant’s continued focus on enhancing its digital media capabilities and driving data-led consumer engagement across platforms. In his new role, Parekh will be responsible for supporting HUL’s digital...

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Brands Brew New Growth Opportunities as Gen Z Fuels Cold Coffee Craze

India’s younger consumers are embracing cold coffee as an everyday drink. Brands like Nestle, HUL, and Tata Starbucks are expanding their offerings. Direct-to-consumer brands are also seeing significant growth. Cold coffee has evolved from a niche café offering into one of the fastest-growing beverage categories, driven largely by changing consumption habits among Generation Z consumers....