Indian artificial intelligence company Sarvam has appointed Disha Sanghvi as Brand & Communications Lead, marking her move into the AI sector after a career spanning journalism, fintech and brand communications. From Journalism to Brand Communications Sanghvi began her career as a journalist at Mint, where she covered insurance and fintech regulation. Her early experience involved reporting on developments across financial services and emerging fintech businesses. She later moved into the industries she had previously covered, gaining experience across financial products and consumer communication. Experience Across Brand and Marketing Before joining Sarvam, Sanghvi was associated with ZET, where she worked across brand, content, public relations and performance marketing. Her experience across these functions has given her exposure to both strategic communication and consumer-facing brand building, which she now brings to her role at Sarvam. Joining Sarvam's AI Journey At Sarvam, Sanghvi will focus on developing the company's brand and communications strategy…