Grey 82.5 Appoints Shouvik Roy as Chief Executive Officer

Grey 82.5 has appointed Shouvik Roy as its Chief Executive Officer, effective December 1, 2026. Roy returns to The Ogilvy Group with three decades of experience in brand building, strategic leadership and entrepreneurship. He will succeed Kiran Ramamurthy, who is set to take over as CEO of VML India. Roy brings extensive experience in brand strategy, marketing transformation and business building. Previously, he served as President and Head of Ogilvy Delhi, working closely with more than a dozen brands among the world's Top 100. Beyond his agency leadership experience, Roy has also been involved in entrepreneurship. He co-founded an acclaimed advertising and design agency, where he played an instrumental role in creating the iconic Paperboat brand. He later contributed to building G.O.A.T Brand Labs. His experience across strategic leadership, multiple categories and entrepreneurial ventures is expected to support Grey 82.5 as it continues to strengthen its business and creative capabilities.…

Roy brings extensive experience in brand strategy, marketing transformation and business building. Previously, he served as President and Head of Ogilvy Delhi, working closely with more than a dozen brands among the world’s Top 100.

Beyond his agency leadership experience, Roy has also been involved in entrepreneurship. He co-founded an acclaimed advertising and design agency, where he played an instrumental role in creating the iconic Paperboat brand. He later contributed to building G.O.A.T Brand Labs.

His experience across strategic leadership, multiple categories and entrepreneurial ventures is expected to support Grey 82.5 as it continues to strengthen its business and creative capabilities.

Commenting on the appointment, VR Rajesh, CEO of The Ogilvy Group India, said, “Grey 82.5 enters this next phase on the back of tremendous momentum, built on a strong foundation following the successful integration of Grey and 82.5. I thank Kiran for his exceptional leadership, dedication, and the indelible impact he has made on the agency. We wish him the very best as he takes on the leadership of VML India.

“In Shouvik Roy, Grey 82.5 gets a leader who perfectly embodies our challenger ethos. Shouvik pairs deep strategic gravitas with an entrepreneurial mindset and a proven track record of building beloved brands. His vision and energy will be invaluable in driving business growth and creative excellence for our clients, and I look forward to working closely with him in this exciting new chapter.”

Grey 82.5 is part of The Ogilvy Group, which comprises a portfolio of distinct agency brands. Each agency maintains its own identity and serves its clients independently while drawing on the Group’s collective expertise and capabilities where relevant.