Zee Entertainment Enterprises Ltd. (‘Z’) has approved a share buy-back proposal worth up to Rs. 6,000 million, aimed at enhancing shareholder returns and reinforcing investor confidence in the company's long-term growth prospects. At a board meeting, the directors approved the buy-back of up to 65,934,065 equity shares, each with a face value of Re. 1, at a price of Rs. 91 per share. The buy-back will be conducted through the tender offer route and represents 6.86% of the company's total paid-up equity share capital. The decision forms part of the company's broader efforts to strengthen its core capabilities, pursue strategic growth opportunities and align shareholder interests with its long-term business ambitions. Board Reviews Financial Position and Growth Outlook The board's approval follows a comprehensive assessment of the company's financial strength, free cash flow and business outlook. It also considered alternative approaches and feedback received from investors and shareholders before selecting…