Hybon Partners with Tonino Lamborghini to Launch Premium Elevator Collection in India

Indian premium elevator manufacturer HYBON has partnered with Italian luxury lifestyle brand Tonino Lamborghini to introduce an exclusive luxury elevator collection in India, marking the brand’s first venture into the vertical mobility segment.

Alongside the launch, HYBON announced an investment of ₹100 crore (approximately US$11.7 million) to strengthen its presence in India’s premium luxury elevator market. The collaboration introduces the HYBON Tonino Lamborghini Luxury Elevator Collection, designed to transform elevators from purely functional infrastructure into premium lifestyle experiences.

The unveiling took place during “MOVIMENTO: The Grand Unveiling,” an event celebrating design, innovation and Italian craftsmanship, attended by architects, real estate developers, hospitality leaders and interior designers.

Redefining Luxury Vertical Mobility

The collection reflects a growing trend in luxury architecture where every element of a building contributes to the overall design experience.

The launch features four signature elevator cabin collections:

• IMPERO
• MARTE
• SOMMO
• DINAMICO

Each design incorporates Tonino Lamborghini’s distinctive styling through bold geometric patterns, metallic finishes, carbon-fibre-inspired textures and immersive interior environments.

According to the companies, the cabins have been designed as natural extensions of luxury residential, hospitality and commercial spaces rather than simply serving as transportation systems.

Blending Italian Design with Indian Engineering

Manufactured by HYBON in India, the collection combines Italian luxury aesthetics with advanced engineering and intelligent technologies.

Key features include:

• AI-enabled facial recognition access
• Destination control systems
• Interactive digital displays
• Mood lighting
• Climate-controlled cabins
• Advanced passenger safety systems

The elevators can also be customised according to project requirements, allowing developers to tailor speed, capacity, finishes and configurations for individual properties.

Investing in the Premium Segment

HYBON’s ₹100 crore investment underscores the company’s ambition to expand its footprint within India’s growing luxury infrastructure market.

Commenting on the collaboration, Ratan Singh Sehgal, Managing Director of HYBON, said luxury today is increasingly defined by experience and attention to detail.

He noted that elevators are often the first interior space encountered within a building, making them an important opportunity to enhance the overall customer experience rather than remaining purely functional elements.

Tonino Lamborghini Enters a New Category

Tonino Lamborghini described the collaboration as a natural extension of the brand’s philosophy of bringing Italian design into new lifestyle categories.

He said entering the vertical mobility sector represents another milestone in the brand’s journey of expanding beyond traditional luxury products while remaining committed to craftsmanship, innovation and distinctive design.

According to Lamborghini, luxury should be experienced throughout every stage of a customer’s journey rather than being limited to ownership alone.

Smart Technology Enhances the Experience

The HYBON Tonino Lamborghini Collection introduces several advanced features designed to improve both convenience and performance.

Highlights include:

• High-speed elevators operating up to 1.75 metres per second
• Intelligent destination control technology
• 39-inch interactive touchscreen displays
• Spacious designer cabins
• Advanced 3D passenger sensing systems
• App-based monitoring for real-time diagnostics
• 24×7 concierge support
• Industry-leading 15-year parts warranty

Industry experts note that smart technologies are becoming increasingly important differentiators within the premium mobility and luxury real estate sectors.

India’s Luxury Infrastructure Market Continues to Grow

The collaboration reflects the increasing demand for premium architectural solutions across India’s luxury residential, hospitality and commercial developments.

Developers are placing greater emphasis on:

• Personalised design experiences
• Smart building technologies
• Premium amenities
• Sustainable engineering
• International design standards

Industry analysts believe India’s luxury infrastructure market is expected to continue expanding as demand rises for high-end residential and mixed-use developments.

The Bigger Industry Shift

The HYBON–Tonino Lamborghini partnership reflects several broader trends shaping the premium infrastructure and luxury design industries:

• Growing demand for luxury mobility solutions
• Integration of AI and smart technologies into buildings
• Rising investment in premium real estate experiences
• Increasing collaboration between global luxury brands and Indian manufacturers
• Greater focus on personalised architectural design

As smart buildings continue to evolve, premium mobility solutions are becoming an important part of the overall luxury ownership experience.

The Bottom Line

The launch of the HYBON Tonino Lamborghini Luxury Elevator Collection marks a significant milestone for India’s premium infrastructure sector.

By combining Italian luxury design with Indian engineering expertise and intelligent technologies, the collaboration aims to redefine vertical mobility while positioning India as an emerging destination for globally inspired luxury architectural solutions.