WPP Media has appointed Prasad Mulik as Associate Vice President, strengthening its leadership capabilities across digital strategy, media planning and performance marketing. Mulik Brings Digital Media Expertise Mulik brings more than seven years of experience across digital media, strategy, marketing and performance-led campaigns. Before joining WPP Media, he was associated with Only Much Louder as Manager, where he led media planning and influencer marketing strategies for prominent brands across the APAC and EMEA regions. Over the course of his career, Mulik has also held roles at Madison World, dentsu X, Wavemaker and Mindshare. His experience across agencies has involved working with diverse brands and developing digital and media strategies focused on delivering measurable campaign outcomes. Focus on Digital and Performance Marketing In his new role at WPP Media, Mulik is expected to leverage his expertise in digital strategy, media planning and performance marketing to contribute to the agency’s evolving capabilities.…
