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Absolut Mixers’ Born Colourless Campaign celebrates a world beyond labels

Absolut Mixers brings its Born Colourless philosophy to life through a contemporary visual narrative capturing the seamless co-existence of diverse identities, ideas and perspectives that make India a rich and authentic melting pot- a living embodiment of the spirit of being colourless.   Conceptualized with Ogilvy India and helmed by director Bharat Sikka, the core campaign...