Pinkvilla has appointed Vivek Mohan Sharma as its Chief Executive Officer, bringing more than two decades of experience across media and entertainment, digital platforms, telecom and financial services to the leadership of the entertainment and media brand. Sharma has held leadership positions focused on business building, content ecosystems and understanding changing consumer needs. He joins Pinkvilla at a significant stage in the company's growth journey as it looks to expand its presence across platforms and deepen its engagement with audiences. Sharma Moves From JioStar Most recently, Sharma served as Business Head - Youth, Music & English at JioStar, where he led the portfolio across television and digital. His remit included some of the country's marquee youth properties at MTV, giving him experience across television, digital content and youth-focused entertainment. Five Years With Mirchi Before JioStar, Sharma spent more than five years with Mirchi, holding senior positions including Head - Digital…

