KFC Names Mayank Singh as Associate Director, Marketing

Mayank Singh has been elevated to Associate Director, Marketing at KFC India, marking another milestone in his journey with Yum! Brands, where he has spent more than five years driving innovation and brand growth.

Expanded Marketing Leadership Role

Prior to his promotion, Singh served as Head of Innovation at KFC India, leading the development of new products and consumer-focused initiatives. Before that, he held the position of Senior Brand Manager, Innovation, where he was responsible for product strategy, development and go-to-market planning.

Over the years, Singh has played a key role in strengthening KFC India’s menu innovation pipeline and helping the brand connect with evolving consumer preferences.

Driving Product Innovation at KFC India

During his tenure, Singh contributed to the launch and growth of several products and platforms across the KFC portfolio, including Peri-Peri Chicken, Snackers, Value Lunch, Chicken Biryani, Chicken Roll, Popcorn Nachos, Popcorn Maggi and Gourmet Burgers.

His work has focused on identifying consumer trends, developing new offerings and executing market-entry strategies designed to drive customer engagement and business growth.

Previous Experience at Subway

Before joining Yum! Brands, Singh spent nearly seven years at Subway, where he served as Senior Marketing Coordinator. In that role, he gained experience across marketing, promotions and brand-building initiatives within the quick-service restaurant sector.

His earlier career also includes positions at Homestead Infrastructure Development, McCann Erickson and Arvind Limited, providing exposure to marketing, advertising and business operations across different industries.

Continuing KFC’s Growth Journey

In his new role as Associate Director, Marketing, Singh is expected to play a broader role in shaping KFC India’s marketing strategy, brand development and consumer engagement efforts.

His promotion reflects KFC India’s continued focus on innovation-led growth and highlights the company’s emphasis on developing leadership talent from within the organization.